Performance Marketing world
Contact us
We believe
in the power
of performance marketing to grow business
Join the PMW community with our Content, Events and Forums, and celebrate excellence via Awards.
WHAT IS IT
Practical
Global
G
C
Community
Unlimited access
Join the community now - Free Registration -
Features
Practical, outcome based content that is proven to drive growth. Industry leaders and real world business case studies
and insights.
P
Global content covering US, UK and ASIA. Daily insights, trends, data and opinion pieces
on the world of PM.
Multiple ways to join the PMW community with a diverse portfolio of Content, Events and Forums, Networking, Awards and Jobs.
Performance marketing as an industry is growing rapidly for a reason. More and more businesses, small and large, are realising that the competitive advantage comes from being able to successfully navigate the online world commercially. By being creative, gaining true insights from the data and adopting the right strategies brands are able to achieve growth, and so PMW aims to provide all of the inspiration
and information marketers need to succeed.
Kevin Costello
CEO, Haymarket Media group
Overview
WHAT IS IT
Our Audience
Visit the website
Want something bespoke?
Advertising Rates 2022
Calendar of events
1/2
CONTACT US
COMMERCIAL
Sarah Fournier
Senior events manager
sarah.fournier@haymarket.com
AWARDS
We’ll connect you to a highly engaged, global audience of brands with performance marketing
at their heart, offering you a platform to grow your business through thought leadership, advertising and creative marketing solutions.
PMW provides high value editorial insight,
trends and data on real life performance marketing business challenges and solutions, to help you keep up to date on benchmarking and best practice.
PMW is a global multi-platform, multi-sector media brand for everyone in the world of performance marketing.
We believe in the power of performance marketing to grow business.
georganna.simpson@haymarket.com
Lead content manager, Content Labs
Georganna Simpson
edward.craig@haymarket.com
Head of Content Labs
Edward Craig
CONTENT LABS
joe.edmonds@haymarket.com
Commercial director
Joe Edmonds
RECRUITMENT ADVERTISING
2/2
How can you partner with us
Want something bespoke?
We work with you to:
REPORT
Your results delivered back to you with detailed analysis in a digestible format.
Your activity across Performance Marketing World channels to hit guaranteed KPIs.
PROMOTE
Your own live, virtual, print or online activity to engage with this audience.
Create
Your desired audience to establish the most relevant content and compelling format.
RESEARCH
Looking to grow your team or your employer brand
We create content to help audiences connect with your brand, your mission and your values and help you to achieve your goals.
Through display advertising across
the site and our email newsletter.
Branding opportunities
Be the main sponsor for one of our regular podcasts. This would include sponsors’ introduction read out by the PMW
editor and exclusive ad takeover
on the article page.
Podcast sponsorship
Build your package around an existing Performance Marketing World event.
Enhance your brand through our awards, get on stage at our conferences or generate leads from large scale events.
Live and Virtual event partnerships
SITE ADVERTISING
Advertising Rates 2022
£50 / $70 CPM
MPU (300 x 250)
£2,500 / $3,470 per week
Mini Billboard (700x200)
DAILY NEWS newsletter
£50 / $70 CPM
Leaderboard (728 x 90)
£750 / $1,040 per week
Mobile billboard (375 x 130)
£115 / $160 CPM
Billboard (970 x 250)
£270 / $375 CPM
Wallpaper takeover ROS
£3,000 / $4,150 per week
Wallpaper takeover on homepage
£2,000 / $2,770
Landing Page Takeover
£3,100 / $4,300 per week
newsletter Takeover
£1,200 / $1,665 per week
Max MPU (600x300)
£940 / $1,300 per week
MPU (300 x 250)
£1,800 / $2,500 per week
Leaderboard (728 x 90)
(MPU & Mini Billboard)
article landing page wallpaper takeover
£6,500 / $9,000
with 350 listens
Special edition podcast
PARTNER CONTENT
£3,500 / $4,850
with 500 views
Branded content piece
*For all of the above packages up to 2 lead filters can be applied, (job title, company type etc). Lead acquisition & fulfilment based on criteria & timescale.
£10,350 / $14,000
with 100 leads
Webinar
£12,400 / $17,200
Industry Research & Report
£11,900 / $16,500
Industry Survey & Infographic
£7,400 / $10,250
Industry Research
£9,650 / $13,150
Expert Report
LEAD GENERATION
with 100 leads
with 100 leads
with 100 leads & 1,000 views
with 150 leads
£35,000 / $48,500
with 6 panel/keynote sessions, 200 leads & 1,500 page views
Virtual conference
£12,300 / $17,050
with 3 guest speakers and 1,000 pageviews of article
Special Edition Podcast
VIRTUAL EVENTS
£25,000 / $34,650
with 3 panel/keynote sessions, 150 leads & 1,000 pageviews
Virtual breakfast event
£18,000 / $25,000
with 4 panelists, 100 leads & 1,000 pageviews
Virtual panel debate
£15,000 / $20,800
with 8 guests
Virtual roundtable
*All prices are subject to VAT
Visit the Website
Best Practice
Awards
Jobs
We tell your story as an employer,
to help you attract and retain talent.
We’ve been doing recruitment marketing for over 50 years. We have a team of experienced specialists, who will partner with you to create a bespoke marketing campaign to build awareness of your employer brand, generate applications for current vacancies or build your talent pipeline for future needs.
Our recruitment marketing team can support you with your employer branding and recruitment marketing needs. We have
a comprehensive range of products and services, such as online job adverts, content solutions, social media and email marketing, to help you build your employer brand. We can help you reach external audiences through our editorial and recruitment brands.
£14,750 / $20,450
with 4 x online content pieces and 2,000 pageviews
Partner hub
Calendar of events
Our Audience
95%
55%
33.488
21.800
Projects can include:
videos, podcasts, partner content, lead generation, curated events, roundtables
Over
monthly unique users
manager level +
monthly page views
Global breakdown:
Europe
2022
Performance Marketing
World Awards
November
17 Nov | UK
December
2022
select year
Next Generation Data-driven Marketing
9 Nov | UK
Paid Social
7 Dec | APAC
Digital Attribution and Measurement
2 Dec | US
March
US Insight Series, Attribution & Measurement
15 Feb | US
February
June
UK Insight Series, Paid Social
26 Apr | UK
April
Performance Marketing North America
12 May | US
May
Create engaging campaigns in partnership with our Content Labs team: an expert team of writers, marketers, designers and project managers, who will work with you to create bespoke content that works.
The Americas
30%
Other
5%
people daily
40.374
Our newsletter goes out to
(Monday - Friday)
28.4%
Average open rate of
Performance Marketing Worldwide
2 Mar | Global
Performance Marketing Asia-Pacific
20 Apr | APAC
UK Insight Series, Digital Attribution
& Measurement
9 Jun | UK
celine.yaseen@haymarket.com
Account Manager
Celine Yaseen
Asia
10%
celine.yaseen@haymarket.com
Account Manager
Celine Yaseen
COMMERCIAL
sarah.fournier@haymarket.com
Senior events manager
Sarah Fournier
AWARDS
joe.edmonds@haymarket.com
Commercial director
Joe Edmonds
RECRUITMENT ADVERTISING
georganna.simpson@haymarket.com
Lead content manager, Content Labs
Georganna Simpson
edward.craig@haymarket.com
Head of Content Labs
Edward Craig
CONTENT LABS
CONTACT US
£3500 / $4,850
with 500 views
Employer Branding Content Piece
£1245 / $1,680
gets you 12 guaranteed applications
Guaranteed Performance
£975 / $1,315
includes email marketing & targeted inventory
Top Exposure Package
£845 / $1,140
across PMW & our sister brand Campaign Jobs
Standard Listing
TALENT ATTRACTION
April